Because it is an objective measure of your momentum, traction rules. Here’s how to communicate it properly in your pitch.
You can summarize revenue models into 8 categories. Want to bork up your industry? Change the model.
Instead of asking friends if they know “any investors”, use Angel List and other sources to create a target list.
Practical pricing research you can apply to increase your conversion rate.
Rob Walling describes a variety of strategies that lower a bootstrapped venture’s likelihood to succeed.
Elad Gil recounts the characteristics that define a great business development person (and a bad one).
An honest account of why the reasons (excuses) one startup put off launching were totally unfounded – and delayed their venture’s progress.
More great advice about how to optimize conversion than you’ll be able to digest in one sitting – but keep coming back.
Smashing Magazine walks you through how to write web copy that is effective (i.e. sells) – ads, pages, etc.
Smashing Magazine writes a thorough treatment of how to design and write a product page that sells.
How Dollar Shave Club (and maybe you) can get a paid buyer on their first visit.
Viral products aren’t made by luck – they are created by technique. This article describes eight techniques you can apply to up your product’s virality.
Here are some of the things founders can say or do that will immediately brand them as amateurs or sub-par performers in the eyes of prospective investors.
A checklist of what to have ready when you are raising money. Works best for a venture capital raise, but is applicable to an angel round as well.
Understand why vesting of stock grants is important plus some rules of thumb for implementing a plan (including acceleration).
Too little and you don’t accomplish what you want. Too much and you probably have some expensive money left over once your venture is worth a lot more. Just right? Fred Wilson simplifies the thinking process that leads you to the right amount.
A thorough walk-through by Chris Dixon for those new to seed financing. The post links out where appropriate to more detailed information.
If you are new to fundraising and need to know the the difference between an angel investor and a VC, here you go.
This Mark Suster article overviews the top level process or path a venture will face as it seeks equity investment. It focuses on raising venture capital, but the basic advice works equally well for angel investment.
The author describes a systematic process he used (and that you can replicate) to engage bloggers in order to generate leads for his startup.