Tag Archives: conversion

Focusing Adwords To Be More Effective

Juan Martitegui of MindValley Hispano wrote this excellent article for the 500 Startups Blog.  He describes several simple and practical techniques to cut through the complexity of Adwords and zero in on getting the biggest bang for your Adwords dollars.

The Math of Consumer Apps

Are you planning on getting rich from the consumer app you are making?  Better run some numbers (number of users you need to attract, paid conversion rate, etc.) because the magnitude of your task may surprise you.

Up Your Odds for Content Conversion

You could blindly write content and hope that it entices readers to buy (or click through).  Or, you could follow a few simple rules and up your odds that your content will be effective.